Research findings from the UW-Stevens Point Center for Data Analytics show the costs of acquiring new customers are estimated to be 3-5 times higher than retention costs. UW-Stevens Point’s Sentry Endowed Chair Kurt Pflughoeft and data analytics alum Alick Corbley ’23 presented their research on customer retention at the World Conference on Data Science & […]
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When Yulong Tang arrived in Stevens Point in January 2019, she did not speak any English. A native of Inner Mongolia, China, Tang had heard of the University of Wisconsin-Stevens Point from her mother. Her first course at UW-Stevens Point was through the English as a Second Language program. Six months later, the program closed, […]
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Guest blog post written by UW-Stevens Point data analytics alum Hawkin Saeger ’21. Saeger, a data analyst II at Lucid in Salt Lake City, published the following blog for Lucid. Check out current openings at Lucid on lucid.co/careers. Introduction It has become common to hear companies say “we are data-driven” or “we deliver solutions backed […]
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Interesting Times Recent times have been both interesting and challenging with the spread of the Delta variant interrupting a return to normalcy that we were all looking forward to. Now, the emergence of the Omicron variant promises to keep things interesting as we head into the holiday season and the new year. Speaking of interesting […]
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The following article was originally published in the Center for Business and Economic Insight Fall 2020 Report. by Kurt Pflughoeft, Ph.D.Sentry Endowed Chair of Computational Analytics; Director of the Center for Data Analytics Data analytics is all the buzz at many corporations subsuming areas such as business analytics and business intelligence. The goals of data […]
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It was a historic day for our data analytics program, our university and our community as Assistant Professor Eduardo Rodriguez was installed as the Sentry Insurance Endowed Chair in Business Analytics. View Photos Professor Rodriguez shared his vision for the new data analytics program, which has been made possible by Sentry’s $4 million gift, the […]
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News Release | Photos | Video | WSAU | WSAW | WAOW Stevens Point Journal | Stevens Point City-Times | Portage County Gazette Sentry Insurance presented the University of Wisconsin-Stevens Point with the largest donation in the university’s 122-year history Tuesday, March 8. The gift of $4 million will endow two new faculty positions and […]
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