As a part of the UW-Stevens Point Alumni Alumni College Experiences (ACE), Associate Professor of Business Ricardo Boeing reviews marketing on a professional and personal level in a three-part series. ACE is a program from the UW-Stevens Point Alumni Association that taps into and nurtures the desire for lifelong learning. ACE is an educational tool […]
More...Tag Archives: marketing
MBA program at UW-Stevens Point clears final hurdle
Those interested in pursuing a Master’s in Business Administration (MBA) in Applied Leadership and Decision-Making at the University of Wisconsin-Stevens Point may now apply. Applications will be accepted as of Friday, Nov. 2, for the first year of the program, which begins September 2019. The Higher Learning Commission, UW-Stevens Point’s accrediting body, has approved the […]
More...Trapping the Tourists
After visiting many of the world’s most famous cities (Madrid, Rome, Paris…) as well as some hidden gems (Segovia, Valencia, Porto…) I’ve discovered the epitome of clever marketing: The Tourist Trap. It’s like Business 330 Principles of Marketing on steroids and completely exploited … marketing SO obvious to anyone who knows anything about marketing, yet […]
More...Workin’ 9 to 5
I’m successfully into my third week of work for the summer! I was happy to come to two companies doing very well in their industries. At First Source Worldwide, LLC (FSW), I dove right back in to their web development tasks. I reviewed the websites and looked for areas of improvement. It’s funny, because even […]
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